Join our dairy free team

Athletes are headstrong fighters. When they feel passionate and set their mind on achieving a goal, there is no stopping them.

We are all athletes. We all care about our bodies, our fitness, and the food we eat and drink.

We have learned that cow’s milk is not a health food, and understand that ditching dairy is a straight path towards longer lives. We’re tired of being fed misinformation and dairy industry propaganda.

We launched this campaign for one reason: to spread the TRUTH.

Now is the time for you to find your inner athlete, your inner strength, and your inner truth. Side-by-side, we are going to learn, grow and spread the message that making the Switch4Good is easy, fun and, most importantly, healthy. Your truth is stronger than any misinformation, and together, we are going save more lives by destroying Dairy’s lies 4Good.

We are calling upon you to ACT

Here are some places to start:


Follow us on social media and support the #S4G community. You can find us on Facebook, Instagram, Twitter and Youtube.


Share our groundbreaking commercial that started it all


Share these dairy myth-busting memes across your social media channels


Make one of these dairy-free recipes for friends and family – take a picture and tag us! #S4G #switch4good